A tale of two crusts: Both Pizza Hut and Dominos changed their crusts and their fortunes promptly reversed

Pizza Hut Sales Vs. Domino'sPizza Hut changed their crust in 2008 to among other changes remove lard after being sued because their "Veggie Lover's" pizza was not actually vegetarian.  Their sales have since floundered.  

Dominos, after their CEO publicly admitted their crust wasn't great underwent a highly publicized revamp of their crust.  Now they sell Dominos crust next to cigarettes at most convenient stores.

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